# identity.md

## Organization Overview
- **Company Name:** Mirrix Looms
- **Mission:** To provide professional quality bead and tapestry looms for weavers of every level, enabling them to create everything from beaded jewelry to tapestry wall-hangings. Discover more about Mirrix [here](https://mirrixlooms.com/pages/whats-a-mirrix).
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Founded over 30 years ago (circa 1994). Location details forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming. The original Mirrix loom was designed by a weaver and mom.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Dedicated to quality craftsmanship, supporting creativity, and making professional-grade tools accessible to all skill levels, from novice crafters to professional artists.

## Operations & Structure
- **Business Model and Operational Approach:** Designs, manufactures, and sells professional quality tapestry and bead looms, catering to a wide range of weavers and crafters.
- **Location(s) and Geographic Presence:** Details forthcoming.
- **Key Partnerships and Affiliations:** Details forthcoming.